Aldi profiled today in Independent’s business section

Irish IndependentAldi’s UK and Ireland Director emphasises the quality of their produce.

Link

The Aldi (and Lidl) model is to offer fewer products in more basic surroundings – clearly, the Irish are adjusting to this, as the continental chains are the only supermarkets that are showing increased profit in these difficult times.  Are there any of you out there who are still resisting their pile-em-high charms?